Wisdom

Niche podcasts should take direct listener support from day one

Quote

I just wish my biggest regret is I wish I had done subscriptions earlier, so that I could start getting money, value for value thing going earlier with my audience so that I was not so dependent on advertising.

Episode 131: Toilet Scroller (episode page, opens in a new tab) 00:39:31 (play audio from this timestamp, opens in a new tab)

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Summary

A podcaster's biggest regret was not starting subscriptions sooner, so she wouldn't depend on ads. Advertising pays the bills only for the top 1% or less; the other 98% of podcasting should go value-for-value or direct-to-audience from the start.

Not in the audio. The opening sentences paraphrase a podcaster's message to Buzzsprout, as Dave relays it; the conclusion about the 98% is his own.

Also said

  1. Episode 147: Like Lavender (episode page, opens in a new tab) 01:18:39 (play audio from this timestamp, opens in a new tab)

    Direct Support that this the only way that it goes. This the only way that I heard that it happened. I don't think any of these companies are making making money.

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