Wisdom

Advertisers want every customer; they just don't want to be seen

Quote

Sure, but that's so so the so the real the real issue there is not that you don't want to you want to but you just don't want anybody to find out about it in that way

Episode 133: It's a Lifestyle! (episode page, opens in a new tab) 01:04:23 (play audio from this timestamp, opens in a new tab)

Speaker-labeled

Summary

Brand-safety talk about never advertising on 'disinformation' sites is mostly cover. Readers of those sites also need car insurance, and their money spends like anyone's. Advertisers want those sales; they just don't want anyone to find out, which is why personalized feeds like TikTok's suit them.

Also said

  1. Episode 133: It's a Lifestyle! (episode page, opens in a new tab) 01:04:35 (play audio from this timestamp, opens in a new tab)

    there's a lot of people that they read that what would be classified as disinformation sighs that needle that need car insurance and would love to sell to those people because their money spends just like everybody else's does.

    Speaker-labeled